Tag: Conversion Rate & Improvement

Global Leader in Data Analytics and Credit Insights 

Posted on by Nicole Gobbo

The Challenge 

A global leader in data analytics sought improved results selling its automotive data products to dealerships nationwide. Despite an established outsourced sales model, inefficiencies at scale limited performance. The company tasked us with exceeding prior revenue targets with a leaner team. 

The Solution 

We drove performance by increasing daily activity volumes, optimizing pricing and order value, and launching new email marketing campaigns. A dedicated team of eight seasoned sales reps, supported by client success and operations, deployed a custom CRM and streamlined workflows to deliver impactful results. 

The Results 

• 97,000 activities executed 
• 119% of revenue target achieved ($2.9 million) 
• Improved efficiency with reduced staffing needs 

Leading Global Social Media Platform 

Posted on by Nicole Gobbo

The Challenge 

One of the world’s leading social media platforms needed to reactivate thousands of dormant advertisers on its self-serve ads platform. They sought a scalable partner to provide personalized strategy and human-led outreach. 

The Plan 

We developed a structured sales playbook from the ground up, built data-driven workflows in Salesforce, and trained a rapidly growing sales team — expanding from four to 29 reps. Our management and coaching accelerated win-back rates and long-term campaign engagement. 

The Results 

• $35 million in net new advertising sales 
• 500,000 customer engagements 
• 41% win-back conversion rate 

Fast-Growing Live Streaming Platform Doubles Monthly Recurring Revenue 

Posted on by Nicole Gobbo

About 

A dynamic live streaming platform empowers creators — from musicians and gamers to online educators and entertainers — to connect, engage, and grow their audiences in real time. The platform fosters an interactive global community where creators can monetize their talent and expand their digital presence. 

The Challenge 

The client sought to expand its creator base and boost brand awareness within an increasingly competitive creator economy. They needed support to attract high-value influencers, automate outreach, and improve retention through smarter marketing and reporting infrastructure. 

The Strategy 

Our team partnered closely with the platform’s leadership to develop and execute a growth plan that combined automation, analytics, and social engagement: 
 
• Automation: Built a custom workflow to optimize outreach and streamline influencer communications. 
• Inbound Growth: Launched targeted Facebook and Instagram campaigns to attract and engage new creators. 
• Analytics & Reporting: Designed an integrated dashboard to monitor inbound leads, conversions, sales activity, and content performance in real time. 

The Results 

• 2x increase in monthly recurring revenue 
• 723 qualified leads generated 
• 106,080 sales and marketing activities executed 
• 644 meetings scheduled with creators